Aviation CEO Personal Branding

As a South Florida Personal Branding photographer, I get to meet the coolest people!

Fabian Bello is the CEO of Journey Aviation, a private jet charter operator and aircraft management company. As they say, using their service means “you can get where you’re going faster, with total privacy, and in utmost style.” Stylish indeed!

Not only is their first wholly-owned aircraft beautifully designed down to the rivets, but their CEO, Fabian, is a stylish man himself. (There’s nothing quite like a custom tailored suit!) . We did some studio work and then popped over to the local executive airport so we could get shots inside his brand-spanking new Gulfstream IV-SP heavy jet. The aircraft interior was a beautiful location for a personal branding photoshoot!

We also took the opportunity to get a portrait with Fabian and his parents. You see, when it came time to select their aircraft’s registration number, Fabian wanted to pay homage to his parents who emigrated to South Florida in the 70s upon fleeing a tumultuous Cuba. As a child of an immigrant myself, I know that our parents came on the quest for The American Dream and certainly they instilled in us that we were absolutely capable of anything.

They arrived on September 27 back in the 70s, so you’ll notice the tail number is N927JA - the 927 for the date and the JA is for Journey Aviation. How cool is that?!

Fabian has been quoted saying, “Only in America can you come here as an immigrant with literally nothing but the clothes on your back and somehow achieve unfathomable success. What my parents were clear on. . . is that if you cherish the opportunities you’re given in this life, take nothing for granted, and make good choices, anything is possible.” (Boca Raton Tribune, December 18, 2019)

I love that message!

If you’d like a custom and concierge personal branding portrait session in Fort Lauderdale, just reach out to me at (954)790-7576 or send an email to hello@gracielavaldes.com.

You can also visit my Personal Branding Overview where we discuss the process!